Flower Princes is a successor of the fragrance Princess created in 2006. The bottle of the new fragrance repeats the shape of its predecessor, but this time in pale pink nuances and with silver crown-like top adorned with pink crystals. This fragrance will be available as limited edition world-wide, while permanently available at the Asian market, and it is created in honor of the spring time and Japanese cultural movement Kawaii, 'cultural obsession followed by irresistible, cute and energetic details'.

Vera Wang is a well-known fashion designer and businesswoman, but she also has a thriving perfume and cologne line. Wang's debut fragrance, Vera Wang, was introduced in 2002, and she has since created over 30 distinct perfumes for men and women. Her smells are regarded as being beautiful, romantic, and sophisticated. Vera Wang was born in 1949 in New York City. She began her career as a figure skater before rising to the position of senior fashion editor at Vogue magazine. Wang was named design director of Ralph Lauren's women's ready-to-wear division in 1990. Wang's bridal gowns are known for their exquisite craftsmanship and luxurious fabrics. She has designed wedding gowns for some of the world's most famous brides, including Kim Kardashian, Mariah Carey, and Avril Lavigne. In addition to her bridal business, Wang also designs evening gowns, ready-to-wear clothing, and accessories.