Hugo x Superman is a 2025 collector’s edition Eau de Parfum that fuses bold freshness with a heroic twist. This limited-edition fragrance is inspired by Superman’s strength and individuality, designed for men who embrace their inner power.The scent opens with a crisp blend of icy aldehydes, juicy berries, and citrus, delivering an invigorating freshness. The heart reveals a burst of mint, adding a cooling effect that energises the senses. The base is grounded with earthy patchouli, providing depth and longevity to the fragrance.

Hugo Boss AG is a German fashion and lifestyle house, founded in 1924 by Hugo Boss. Originating in Metzingen and still based there today, the company offers multiple lines of fashions and accessories under the core brands Hugo and Boss. The Boss brand offers the following lines: Boss Black, modern classic clothing and the broadest range of products; Boss Orange, more unique and Bohemian in style; Boss Selection, high-end menswear; Boss Green, focusing on sports and active wear. The Hugo brand is known for its fashion-forward, European-influenced styles. The company produces fragrances in conjunction with Proctor & Gamble Prestige. Fragrances for men and women are offered under both the Boss and Hugo brands. The first fragrance was Boss Number One for men, launched in 1985.